Comments on: How to Make Content the Voice of Strategy https://ducttapemarketing.com/content-strategy/ Sat, 10 Oct 2020 16:12:20 +0000 hourly 1 By: GMR Website Maintenance https://ducttapemarketing.com/content-strategy/#comment-66030 Tue, 11 Feb 2014 14:37:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66030 Great post. Thank you for giving us an outline on how to generate
content on a regular basis. The illustration through the examples that
you have given to make the point clear is extremely helpful. I will also
make an year planner for it.

]]> By: ducttape https://ducttapemarketing.com/content-strategy/#comment-66029 Mon, 10 Feb 2014 20:30:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66029 In reply to Jeff Korhan.

That’s great Jeff – look forward to reading.

]]> By: Ben Krueger https://ducttapemarketing.com/content-strategy/#comment-66028 Mon, 10 Feb 2014 17:58:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66028 In reply to ducttape.

Makes perfect sense John. Much appreciated and I think I’ll be implementing this myself 🙂

]]> By: Jeff Korhan https://ducttapemarketing.com/content-strategy/#comment-66027 Mon, 10 Feb 2014 17:57:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66027 Amazing. It is scary how this mirrors my weekly newsletter that just came out this morning, and will publish a week from today online. The “book” concept was the breakthrough for me too. I think of a month as an eBook and the year as a book.

]]> By: ducttape https://ducttapemarketing.com/content-strategy/#comment-66026 Mon, 10 Feb 2014 16:28:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66026 In reply to LDBusinessSolutions.

Awesome – clarity is one of my favorite words 🙂 You know, all of this marketing stuff can be boiled down into practical, systematic chunks if you just think that way!

]]> By: LDBusinessSolutions https://ducttapemarketing.com/content-strategy/#comment-66025 Mon, 10 Feb 2014 16:24:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66025 I’ve been reading bits and pieces of this content marketing strategy recently but have never seen it laid out so succinctly. It makes perfect sense and you’ve made it really easy to follow. I often feel as if I’m trying to take a drink from a fire house with all that’s available. This brings clarity.

]]> By: ducttape https://ducttapemarketing.com/content-strategy/#comment-66024 Mon, 10 Feb 2014 15:49:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66024 In reply to Ben Krueger.

Thanks Ben – yes it keeps things fresh, but more importantly it allows me to plan far out – which means I can get some help internally in terms of people either producing or rounding up content. It doesn’t mean that’s all I talk about during the month – I too rotate themes throughout the month – but it gives me a framework and forces me to think about things a bit in advance.

]]> By: Guru https://ducttapemarketing.com/content-strategy/#comment-66023 Mon, 10 Feb 2014 14:30:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66023 Thanks for this. Permission to follow some of your theme style?

]]> By: Ben Krueger https://ducttapemarketing.com/content-strategy/#comment-66022 Mon, 10 Feb 2014 14:15:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66022 This is an incredible resource John, thanks for putting this together! I like your concept of monthly editorial themes. Do you find it keeps things fresh having different editorial themes each month?

My approach is to have 5 recurring themes that I rotate through for my content & social media interaction.

]]> By: Sean Gallahar https://ducttapemarketing.com/content-strategy/#comment-66021 Mon, 10 Feb 2014 13:44:00 +0000 http://ducttapemarketing.com/blog/?p=15751#comment-66021 Great tips.

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